In a parallel project for the XO/Art Series, we collaborated with the legendary New York artist and designer Eric Haze. Starting his career in the early '80s, Haze exhibited alongside icons like Keith Haring and Jean-Michel Basquiat. He founded his design studio in the late '80s and his clothing brand in the '90s, becoming a key figure in the hip hop and streetwear movements. Based in Brooklyn, Haze remains a sought-after creative in contemporary design and brand collaborations. Haze's iconic typography and symbols came to life on the Sphere's digital canvas. Using a dynamics plugin to simulate gravity, we transitioned the icons in and out of scenes for dynamic movement. While the abstract representation of game-plays filled the first half of the animation, Haze's hand-drawn typography announced the Super Bowl date.